Modern Greats Project

Friday, May 13, 2016
The Modern Greats project was the most important project of the semester. This project caused us to incorporate all of the good design concepts that we learned up until the project. These concepts included hierarchy, grid, color, and typesetting. For this project we had to include all of the information that you see on each layout, and the only typeface we could use was Univers. We were also only allowed to use one color (besides black) on the layouts (the American Airlines logo was the exception). These layouts end up looking sort of like a magazine, or even a corporate letter. Overall, the project was very fun and rewarding. 

modern greats graphic design project paul rand


modern greats graphic massimo vignelli

modern greats graphic design project paul rand

modern greats graphic design project massimo vignelli

modern greats graphic design projects saul bass


modern greats graphic design project saul bass

modern greats graphic design project saul bass


modern greats graphic design project saul bass

modern greats graphic design project massimo vignelli

modern greats graphic design project saul bass

I hope you enjoyed the various iterations that I created for this project. Be sure to share your critiques with me, as well as which layouts where your favorite/least favorite. Until next time, continue to let your true beauty shine.

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